Synonymous with elegance, luxury and design, a Tag Heuer watch makes a welcome addition to anyone's accessory collection. Established back in 1860, under the name Heuer, the company has continued to adorn the wrists of the rich and famous for many years.

The brand's ties to the sporting world are clear. This is no better indicated than by taking a glance through their signature lines; Aquaracer, Carrera, Formula One, Grand Carrera, Link and Monaco. Such a relationship is further underscored by close ties with sporting heroes such as Tiger Woods and Lewis Hamilton.

Whatever model of Tag Heuer watch is purchased though; from the eighteen thousand dollar Tag Heuer Monaco 360 LS concept, right down to the more affordable 1500 series, you can be assured of precise engineering.

No matter the cost, you are always assured of only the best in Swiss design and precision timing. Most ranges benefit from the use of sapphire crystal displays and quartz movement, whilst most are water resistant too.

Such an exacting approach to watch design has been the standard by which Tag have set their own high standards. More than this though, they have been pioneers in the industry and continue to do so today.

To underline their ongoing commitment, recent products have continued to surprise. Take the Carrera Calibre for example; which has become the world's only mechanical timepiece to record time to one one-hundredth of a second!

When you buy a Tag Heuer watch, you are buying the very epitome of Swiss design, engineering and history. You are also of course entering an exclusive club that has not only motor racing stars amongst its members, but even the current US President.

Synonymous with elegance, luxury and design, a Tag Heuer watch makes a welcome addition to anyone's accessory collection. Established back in 1860, under the name Heuer, the company has continued to adorn the wrists of the rich and famous for many years.

The brand's ties to the sporting world are clear. This is no better indicated than by taking a glance through their signature lines; Aquaracer, Carrera, Formula One, Grand Carrera, Link and Monaco. Such a relationship is further underscored by close ties with sporting heroes such as Tiger Woods and Lewis Hamilton.

Designs are often sported by the best performers in sport too; Tiger Woods being most notable. Whilst the sporting elite can afford to wear the $18, 000 Monaco 360 LS concept watch; affordable designs such as the 1500 series also allow a Tag Heuer watch to be available for all.

No matter the cost, you are always assured of only the best in Swiss design and precision timing. Most ranges benefit from the use of sapphire crystal displays and quartz movement, whilst most are water resistant too.

Throughout the company's history, they have pioneered watch design and always lead the industry; the first to release automatic chronographs, the first Swiss piece to be taken into space, the first to apply dashboard design; the list is endless.

To underline their ongoing commitment, recent products have continued to surprise. Take the Carrera Calibre for example; which has become the world's only mechanical timepiece to record time to one one-hundredth of a second!

When you buy a Tag Heuer watch, you are buying the very epitome of Swiss design, engineering and history. You are also of course entering an exclusive club that has not only motor racing stars amongst its members, but even the current US President.

Coca-Cola, Disney, Michael Jackson... These are all names the majority of the world are inherently aware of. A Tag Heuer watch could easily be listed alongside them. Producers of exceptionally designed and delivered timepieces for nearly a century and a half, it is hardly surprising their long lasting and wide reaching appeal continues.

It is most closely recognized today as being the forerunner in watch design for sporting activities. Such an association can easily be identified with a quick glance through their range of designs. Whether you select the Porsche inspired Carrera, or the motor racing inspired Monaco and Formula One editions.

Designs are often sported by the best performers in sport too; Tiger Woods being most notable. Whilst the sporting elite can afford to wear the $18, 000 Monaco 360 LS concept watch; affordable designs such as the 1500 series also allow a Tag Heuer watch to be available for all.

No matter the cost, you are always assured of only the best in Swiss design and precision timing. Most ranges benefit from the use of sapphire crystal displays and quartz movement, whilst most are water resistant too.

Such an exacting approach to watch design has been the standard by which Tag have set their own high standards. More than this though, they have been pioneers in the industry and continue to do so today.

Tag Heuer have not rested on their laurels however; far from it in fact and such innovations continue; with the recent stock addition of the Monaco V4 being driven by belts, rather than geared quartz movement, and the first wrist worn mechanical watch to show time to 1/100th of a second in the shape of the Carrera Calibre.

Whether male or female, a Tag Heuer watch makes for a fantastic gift that is long to be cherished and cared for. And of course, you will always be in only the very best of company; remaining as they do the number one choice for celebrities, sport-stars and even US Presidents.

Synonymous with elegance, luxury and design, a Tag Heuer watch makes a welcome addition to anyone's accessory collection. Established back in 1860, under the name Heuer, the company has continued to adorn the wrists of the rich and famous for many years.

It is most closely recognized today as being the forerunner in watch design for sporting activities. Such an association can easily be identified with a quick glance through their range of designs. Whether you select the Porsche inspired Carrera, or the motor racing inspired Monaco and Formula One editions.

Whatever model of Tag Heuer watch is purchased though; from the eighteen thousand dollar Tag Heuer Monaco 360 LS concept, right down to the more affordable 1500 series, you can be assured of precise engineering.

No matter the cost, you are always assured of only the best in Swiss design and precision timing. Most ranges benefit from the use of sapphire crystal displays and quartz movement, whilst most are water resistant too.

Having built up such an excellent reputation over the years, Tag Heuer are keen to preserve it; with constant developments and innovations. As early as 1969 they had produced the world's first fully automatic chronographs. Whilst in 1962, history was made with a Tag being the first Swiss watch in space, when it was taken up by John Glenn.

Tag Heuer have not rested on their laurels however; far from it in fact and such innovations continue; with the recent stock addition of the Monaco V4 being driven by belts, rather than geared quartz movement, and the first wrist worn mechanical watch to show time to 1/100th of a second in the shape of the Carrera Calibre.

Whether male or female, a Tag Heuer watch makes for a fantastic gift that is long to be cherished and cared for. And of course, you will always be in only the very best of company; remaining as they do the number one choice for celebrities, sport-stars and even US Presidents.